On Page SEO : Everything You Need To Know
Lately many have been trying most to get to the top of google searches, in view of getting more traffic to their websites which could be for e-commerce purposes, or making income via affiliate revenue. This step by step guide will help you understand the basic on page seo factors you need to take into consideration to get your website a better ranking.
What is on page SEO
SEO stands for Search Engine Optimization, and it’s the practice by which you increase both quantity and quality of traffic to your website through organic search engine results. You want to create a website which is optimized for the search engines, and easy for them to index. When people search for topics you write about, you want your website’s pages and posts to have the best chance possible to show up on page 1 of Google search results. Why is SEO important? For many sites, search engines provide the largest source of traffic. They use complicated algorithms to decipher and rank pages accordingly in search results. By optimizing your site for SEO, you are making it as easy as possible for Google – and the other search engines – to index your content.
On page SEO is the process of optimizing a single page on your website. This is not to be confused with on site SEO, which is the process of optimizing an entire website. However, there are two types of optimization that are not mutually exclusive. For example, an on site optimization action like installing an SSL certificate is also a good on page optimization action. It’s also important to mention the difference between on page SEO or off page SEO off page SEO is nothing more than another way to say link building, link building or off page SEO the process of acquiring backlinks to your website so while on page SEO is the foundation you
What Are The Top Ranking Factors For Google?
In no particular order, the top factors for ranking on Google are:
- High-quality content.
- Page Experience.
- Page speed
- On-page optimization.
- Internal links.
- External links.
What is keyword research?
Keyword research is the process by which you research popular search terms people type into search engines like Google, and include them strategically in your content so that your content appears higher on a search engine results page (SERP). Keyword research is a fundamental practice in search engine optimization (SEO).
Your primary keyword in the meta description
Now Google often rewrites meta descriptions but it’s still a good idea.
to write a descriptive one that includes your primary keyword. For example, Google replace my meta description for my guide about 301 redirects with the first couple sentences of my content
Is meta description quick worthy?
So like your title, you should try to make your meta description as click worthy as possible.
Primary keyword in your URL
In my experience, pages that have the primary keyword in the URL tend to perform better. Google also claims that having your keyword in the URL is a very small ranking factor number
Is your URL structure lead?
There’s some evidence that short URLs performed better, but it’s likely a very small factor. The main reason for shortening your URLs is for you x. And that’s because long URLs are hard to remember and even difficult to share. So with that said, there really are no benefits of having long URLs. So cut all the fat off your URLs and leave only your target keyword phrases.
External and Internal links
Does your page have internal links? Internal links are a powerful way to build your site’s authority, improve your site’s credibility and index ability and help you rank other important pages on your site. Simple you just add links to your site on your various blogs that lead to a target page.
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